Ezity begins
Ezity Solutions begins as a shared effort to build practical digital products around real-world needs.
BUILT IN MALAYSIA. BUILT FOR POSSIBILITY.
Practical technology.
Real
possibilities.
We build digital products that make running a business, bringing people together, and getting things done a little easier.
EZityHubBusiness, connected.
EZBipBring people together.
EZJemputEvery invitation matters.
EZLinkItYour link for everything.
01 / ABOUT EZITY
Good technology should
make life less complicated.
Ezity Solutions is a Malaysian technology startup founded in 2023 by two co-founders with a shared interest in building practical digital products.
What began as independent product development and experimentation evolved into a growing family of software products for business operations, events and everyday workflows.
Ezity Solutions was formally registered in Malaysia in 2026 as the team continued developing and bringing these products under one identity.
From managing a company to organising an event, we believe technology should bring clarity to the work rather than add complexity.
Rooted in Malaysia. Thinking beyond boundaries.
✳ Company at a glance
Formally Registered
Founding Year
2023
Formally Registered
Malaysia, 2026
Based In
Malaysia
Founders
Afiq & Solehuddin
Company
Ezity Solutions
SSM Registration
202603003032 (LA0085461-D)
Focus Areas
SaaS · Event Technology · Business Systems · AI-enabled
Automation
How Ezity evolved
Building and experimenting
The team continues developing digital tools, experimenting with product ideas and refining the direction that would become the Ezity product family.
Ezity Solutions formally registered
Ezity Solutions is formally registered in Malaysia and continues developing its growing portfolio of SaaS products.
02 / OUR PRODUCTS
Different needs.
One practical approach.
A growing family of digital products,
each with a clear purpose.
EZityHub
A business and company management platform. Bringing the work of running a company into one connected space.
Enquire about EZityHub
EZBip
An event and race registration platform. Connecting organisers and participants, from the first sign-up to the starting line.
Explore EZBip
EZJemput
A digital invitation platform. A thoughtful way to invite people into the celebrations and occasions that matter.
Explore EZJemput
EZLinkIt
A smart link-in-bio and digital profile platform. Connect your audience to all your links, socials, and content with a single, customisable URL.
Explore EZLinkItProduct visuals are conceptual illustrations.
03 / WHAT WE DO
From a real need
to a useful solution.
We bring product thinking and technology together to make everyday work simpler.
Let’s explore your ideaSaaS development
Purpose-built web products that turn complex processes into straightforward experiences.
Event technology
Digital tools that connect the people planning an event with the people taking part.
Business systems
Connected systems that help businesses organise information and manage everyday operations.
AI-enabled automation
Practical applications of AI to reduce repetitive work and support people in their workflows.
04 / AI AT EZITY
Building with AI
where it makes sense.
We are exploring AI as a practical layer across our products and internal workflows — from software development and structured analysis to automation and agentic systems.
Our focus is not adding AI for its own sake. We are interested in where models such as Claude can help software understand context, use tools and reduce repetitive work while keeping people in control.
AI-assisted development
Using AI agents to support planning, implementation, testing and software development workflows.
Agentic workflows
Exploring specialised agents that can reason over tasks, use tools and coordinate work across business processes.
Product intelligence
Investigating responsible ways to integrate AI capabilities into Ezity products where they provide meaningful user value.
05 / THE PEOPLE BEHIND EZITY
A shared belief in
building useful things.
Ezity Solutions was founded in 2023 by Afiq and Solehuddin, bringing together product, technology and
practical problem-solving.
Two co-founders. One purpose: make technology work for people.
06 / LET’S CONNECT
Have something
in mind?
A product question, a business challenge, or an idea worth exploring.
We’d like to hear about it.
START A CONVERSATION
afiq@ezitysolutions.com solehuddin@ezitysolutions.comReach out directly to either of our co-founders.
Based in Malaysia